The future of Wealth
in the United States

  1. The future
    of Wealth
    In the United States

    Household assets in the United States could reach $140 trillion in the next decade and a half. This interactive graphic shows how today's four adult generations will define the evolving wealth landscape.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  2. Boomer dominance
    to persist

    Baby boomers will remain the wealthiest generation in America, and prime customers for financial firms until at least 2030. Their share of total net household wealth will peak at 50% by 2020 and gradually decline to below 45% by 2030.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  3. Gen X to constitute the
    next big fee pool for
    financial firms

    As Gen Xers enter the most financially rewarding years of their lives, their share of household wealth is expected to increase from under 14% in 2015 to 31% by 2030.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  4. Millennials will need
    differentiated services

    Millennials will experience rapid growth in their share of wealth from 4% in 2015 to nearly 16% by 2030, but their per capita wealth will trail that of older generations. Firms will therefore need differentiated services to serve Millennials profitably.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  5. Silent generation will
    remain important

    Controlling nearly 33% of household wealth in 2015, the Silent generation is an important segment today, and going forward, its bequests will quietly shape the wealth of future generations.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  6. Net household wealth
    to reach $120 trillion

    Net household wealth in America will grow from about $72 trillion in 2015 to $120 trillion by 2030. Boomers will remain the wealthiest generation in America, even as Gen Xers and Millennials rapidly accumulate a greater share of wealth.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  7. Financial assets to rise
    to $64 trillion by 2030

    From 2015 until 2030, household financial assets are forecast to grow at a compounded annual rate of 4.1%. Even as Silent generation and Boomer retirees draw down their assets, Gen Xers and Millennials will drive accumulation using higher incomes and savings.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  8. Nonfinancial assets
    to reach nearly
    $77 trillion

    Household nonfinancial assets, dominated by residential property, may grow slower than financial assets over the next fifteen years, as slowing population growth keeps home prices increases subdued.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen
  9. Household debt to
    cross $20 trillion

    Gen Xers and Millennials will drive growth in debt, but household leverage (debt/assets) is expected to fall as an ageing country reduces its reliance on debt.

    Net Assets in Billions US$

    ECONOMIC
    SCENARIOS:

    1. Millenials
      2015: 320B$
      2030: 320B$
    Millennials
    Gen X
    Baby Boomers
    Silent Gen

Generations

All
Millennials
Gen X

Baby Boomers
Silent Gen

Wealth
Measurements

Net
Financial
assets
Nonfinancial
assets
Debt

Economic
Scenarios

High
Baseline
Low
Billion US$